What a site includes

Every website we build starts from one question: what does a visitor need to do here, and how do we make that easy? For most small businesses the answer is call or fill in the form, so the whole site is built around that.

Here is what comes with it:

  • Custom design. Pages designed around your business, your photos and your customers, not a template with your logo dropped in.
  • Mobile layout. Laid out for the phone first, because that is where most of your visitors are.
  • Speed. Pages that load quickly on a phone signal and do not make anyone wait.
  • A search foundation. Clear page titles, headings and descriptions, and the basics Google needs to understand what you do and where you are.
  • A lead-capture form. A short form that sends each enquiry to your inbox, with your phone number beside it.

Once the site is live, the technical side can be handled for you under the optional monthly hosting and maintenance plan.

Laptop, tablet and phone showing a responsive website on a wooden desk with plants

Who it's for

We build sites for small and local businesses in Murfreesboro, Smyrna, La Vergne and the rest of Rutherford County: service businesses whose customers search on a phone and call the first one that looks right, and professional practices that need a site to match the way they already work.

A good fit is an owner who wants one person to handle it, wants to know what they are getting before they pay, and wants to keep what they pay for. If that sounds like you, the first step is a short conversation about what you do and who calls you.

If you already have a site that has stopped working, that is a website redesign, covered further down this page.

Already have a site that needs fixing rather than replacing? That is a website redesign, and it keeps your domain.

Responsive website on a laptop, tablet and phone on a desk with a mug, notebook and plants

How a project runs

Four steps, one person, no surprises at the end.

  1. Discuss

    A short conversation about what your business does, who your customers are, and what you want the site to do. If you have a site now, what you like and do not like about it.

  2. Design

    Jeff lays out the pages around your business: what goes where, which photos to use, and where the phone number and the form sit.

  3. Build

    Jeff builds every page himself and shows you the site as it takes shape, so you are never waiting in the dark.

  4. Launch

    You go through the finished site, Jeff makes the changes, and it goes live on your own domain.

What you own and how leaving works

You own it

You own your website and your domain. That is the whole policy, and it does not change if you decide to stop working with us.

There is no long-term contract. The only recurring item is the hosting and maintenance plan, and it is optional.

If you decide to leave

Give 30 days' notice on anything monthly. You get a zipped copy of your site and 30 days to move it before the next bill. Another designer can move it for you, or Jeff can move it for a flat one-time fee once your new hosting is set up. Either way, the site and the domain go with you.

Common questions

How much does a website cost?

It depends on how many pages you need and what they have to do, so we price it after a short call rather than from a menu. For context, 2026 surveys of local shops put a five-to-eight-page small-business site at roughly $1,500 to $5,000; where yours lands depends on pages, photos, copy and extras like booking or payments. You get the price and the timeline in writing before any deposit.

WordPress or a static site?

Both can work well for a small business. WordPress is a content management system: a database, a theme and plugins that need regular updates, with an editor you log into to change things. A static site is plain pages with no database, which usually means faster loading, less to break and less to maintain, with edits made by the designer or under a maintenance plan. Which suits you depends on how often you expect to change the site yourself, and that is something we work out on the call.

Do I have to start from scratch if I already have a site?

No. A redesign keeps what works, such as your wording, your photos and the page structure that is doing its job, and rebuilds what does not, like a layout that breaks on a phone. Nobody can promise how a change will affect search, and we do not.

Will my site work on phones?

Yes. Every site is laid out for the phone first, then the tablet and the desktop, because that is how most of your customers will see it.

Can you build an online store?

An online store is a bigger job than a brochure site: products, payments, shipping and tax all have to be handled. If you need to sell online, say so on the call and we will talk through what it involves and whether it is a fit.

Why a freelancer instead of an agency?

With an agency you usually talk to an account manager, and the site is built by someone you never meet. Here there is one person: Jeff takes the call, designs the pages, builds the site and answers the questions afterwards. You always know who is doing the work.

Do you have packages?

There are no fixed tiers to pick from. Most small businesses need a five-page site; larger or more unusual sites are scoped as custom work. Either way the page list, the price and the timeline are set out in writing after a short call.

Ready to talk about your site?

Tell Jeff what your business does and what the site needs to do.